Every year, thousands of aspiring farmers pursue their dreams of running their own agricultural enterprises. Agriculture supports one out of every 10 jobs in Pennsylvania. According to the 2017 Ag Census, the U.S. saw more than half a million beginning farmers raising crops and livestock across the country, meaning that approximately a quarter of all American farmers have spent less than 10 years in the industry. In Pennsylvania, agriculture plays an important role in our culture and economy and supports more than 280, 500 jobs.
While the allure of the farming lifestyle is compelling, long-term success requires both business acumen and agricultural knowledge. If you’re looking to break into the industry, here are five steps to help you gain the insight you need to succeed.
Farmers need to think like businesspeople, and the best way to see this in action is to work for a profitable business in the same sector you plan to enter. You’ll learn how to plan and use resources, to project and measure outcomes.
Even if you grew up on a farm, you can benefit from learning how others make decisions and manage their operations. To find your opportunity, identify a local farm similar to what you envision for yourself and offer yourself as an employee. This experience will also demonstrate the level of work required, which is especially important for those new to the industry, and show a potential lender your knowledge and commitment.
Unlike many other businesses, farming is a cyclical industry, with upfront financial needs each year to get a crop planted or animals purchased and the payoff sometimes much later with harvest and sale of your production. Learning the discipline of saving for a specific future goal, such as renting your first piece of ground, is good training for the seasonality of a farming cash flow. For lenders, proving that you can pull together adequate capital is a key step in instilling trust that you will be able to adjust your lifestyle to accommodate the different demands of agriculture and ultimately to repay any funds you borrow.
Create a cash-flow budget.
Developing a cash-flow budget is a key step in planning for your new farm and for helping a lender see you as a sound investment. A very simple, one-page budget should show an entire year’s anticipated income and expenses, including your own salary and your anticipated profitability, and is a powerful tool to bring to a lender when you’re looking for capital. You can work on your cash-flow budget even as you’re working for someone else.
Outline a business plan.
A business plan demonstrates that you know what you’re getting into, including understanding the time, budget and resources you’ll need. For beginning farmers, simply outlining the business plan is a good place to start, with the expectation that you’ll fill in any blanks as you learn more.
The business plan is the document that will help others, including lenders and your family, feel confident in supporting you. Get started on your business plan by enrolling in AgChoice’s AgBiz Masters program. AgBiz Masters takes a step-by-step approach to creating a business plan while teaching fundamental business and financial management concepts. Visit AgBizMasters.com to learn more and enroll by October 31 for the program that kicks off in November.
Develop a networking plan.
As a farmer, you’ll wear many hats: producer, marketer, sales person and controller, as well as CEO and HR director. The good news is that you don’t need to do it all alone: there are professionals you can hire to take over most of these roles, and advisors are available to help you improve at all of them. The mindset of asking for help is an important tool for expanding your expertise and focusing your efforts.
Identifying who to ask is a process, but start with a list of roles or areas of expertise – essentially a list of who you can call on for information, perspective and tips, no matter how small the question. Include everything from your plumber, welder, electrician and tractor dealer to your agronomist, veterinarian, extension officer, accountant and lender. Then, start populating the list with your advisors, who can be paid consultants, vendors, suppliers, customers or neighbors. Ask each advisor for recommendations for other roles on your list until all your networking roles are filled. And also be sure to ask for advice on completing your business plan.